Agreed.This is a new business model. Look at the LA Chargers and Las Vegas Raiders (plus the Rams to a smaller sample), both teams are blood money with half the crowd always for the visiting team.
It's like Danny B. and AEG cracked the $$$ code after Timmy and Deano were gone.
Why try to win to fill an arena with Kings fans when the arena fills up any way (win or lose) with expats/transplants.
It's such a niche sport in LA for full fan support when you are not winning.
However LA is so big that even when the Kings lose for a decade, and the non diehard fans stay home, there are plenty of expats/transplants to take their seats and spend that $$$$.